Skip to main content
Add as a preferred source on Google

Bitec Announces Merger with Viking Products Group

  • By Matt Jones
  • 12/07/23

Roofing contractor Bitec recently announced that it will merge with Viking Products Group to expand the organizational efficiencies and sales distributions of both organizations, according to a news release. Roofing contractor and distributor customers will gain access to a wide array of roofing materials with benefits like recycled materials and a design allowing for ease of installation.

The news release reports that Viking will reorganize and consolidate its warehouse, service, and support organizations under the guidance of Bitec’s leadership. Viking was founded as Commercial Innovations, Inc., in 1996 and rebranded to its current name in 2018.

“The whole will be even stronger than the sum of its parts,” said Joel Shealey, Bitec Vice President who will assume the role of Bitec President in January 2024. “We are two sales organizations serving the same markets. Aside from the obvious advantage of becoming more efficient at serving our customers, this merger will expand Bitec’s sales reach and give our customers access to some leading-edge products, including GreenSlope single-component polyurethane primer/adhesive for water ponding repair, sustainable Leadax® Armored Flashing, and StrongHold single-ply membranes, which are available in both KEE and PVC formulations.”

Bitec will retain the Viking brand and acquire all Viking products and intellectual property, according to Viking President Brett Wygal. “We’ve been talking to our sales reps, and they are really excited about this next step in our growth,” said Wygal. “Our customers will benefit from a deeper offering of modified bitumen options and the great support a more mature organization can provide.“

The merger is expected to be completed by the first quarter of 2024, the news release reports.

About the Author

Matt Jones is senior editor of Spaces4Learning. He can be reached at [email protected].

Featured

  • Girl Sitting at Library Desk, Using Laptop

    How Campus Design Shapes the Finals Week Experience

    Academic performance is not just about preparation. It is closely tied to how students manage stress, maintain their energy, and shift between work and recovery modes. Much of that is influenced, directly or indirectly, by design.

  • KWK Architects Announces Full Transition to Lawrence Group Branding

    KWK Architects recently announced that it will complete its transition to the Lawrence Group brand effective July 1, according to a news release. The merger marks the end of a three-year strategic integration process that began in March 2023 to unite the firms.

  • AAADM Announces Building Safety Month Initiatives

    The American Association of Automatic Door Manufacturers (AAADM) recently announced its support of Building Safety Month as declared by the International Code Council (ICC), according to a news release.

  • Planning with Clarity: Using AI to Make Better Campus Decisions, Not Just Better Designs

    Higher education leaders are being asked to make increasingly high-stakes decisions about campus facilities amid greater uncertainty than ever before. Social and economic pressures, shifting enrollment, and evolving learning models compete with growing deferred maintenance needs to strain even the most robust infrastructure budgets.