Skip to main content
Add as a preferred source on Google

Temple Signs With Domestic Licensing and Branding Partner LRG

  • 08/28/14

PHILADELPHIA, PA — Temple University has announced the signing of an exclusive agreement allowing the Licensing Resource Group (LRG), a trademark management company specializing in collegiate licensing and branding, to represent Temple and its domestic licensing program.

LRG is charged with maximizing exposure opportunities for Temple products, and will assist in the day-to-day management of the university’s trademark licensing program.

“Temple’s brand represents energy, quality and momentum. LRG is the right partner for an institution — and a brand — on a steep upward trajectory, both regionally and nationally,” says Karen B. Clarke, Temple’s vice president for strategic marketing and communications.

Kevin G. Clark, Temple’s vice president and director of athletics, said that the partnership will generate revenue for the university and provide the Temple community with more officially licensed Temple merchandise and a greater variety of places to buy them.

“LRG is thrilled to be working with Temple University,” says Lewis Hardy, president and CEO of LRG. “Temple’s rich history and traditions, combined with its diverse and vibrant campus culture, make it an exciting entity to promote. We believe that we can help increase the impact of the Owls’ brand in the greater Philadelphia retail market as well as widen its presence in the state of Pennsylvania, the American Athletic Conference region and beyond.”

The Licensing Resource Group — a subsidiary of Learfield Communications — was founded in May of 1991, and currently represents more than 200 universities, colleges, athletic conferences and special properties nationwide. LRG provides trademark management services that include contract management, merchandising, brand development, information technology, and royalty management from offices in Bristol, RI; Frisco, TX; Holland, MI; Iowa City, IA; and Winston-Salem, NC.

Featured

  • Utah Valley University Opens New Engineering Building

    Utah Valley University in Orem, Utah, recently held a grand-opening ceremony for the new Scott M. Smith Engineering Building, according to a news release. The facility is one of the largest engineering buildings in the state at almost 200,000 square feet, and it plays home to the university’s Smith College of Engineering and Technology (SCET).

  • UNL Kiewit Hall

    Designing for Engineering Excellence: Integrating Sustainability and Wellness at UNLs Kiewit Hall

    Kiewit Hall at the University of Nebraska-Lincoln exemplifies how academic institutions can integrate sustainability and wellness into modern learning environments. With an integrated and collaborative team approach, Kiewit Hall addresses enhanced learning and creativity, physical health, and mental wellness, and fosters a sense of community through innovative design, operations, and policy solutions.

  • Spaces4Learning Trends & Predictions for Educational Facilities in 2026: Part I

    We asked, you answered, and the results are in! Last year, we put out a call for submissions to collect our readership’s opinion on trends and predictions for K–12 and higher education facilities in 2026.

  • Northeastern University Breaks Ground on New Housing Community

    Northeastern University recently announced the groundbreaking of a new student housing community on its campus in Boston, Mass., according to a news release. The university is partnering with American Campus Communities (ACC) for development of the project, which will have the capacity for 1,200 students and has a scheduled completion date of fall 2028.