Skip to main content
Add as a preferred source on Google

The Data Quality Campaign Statement on K–12 School Service Provider Pledge to Safeguard Student Privacy

  • 10/07/14

Washington, D.C. — The Future of Privacy Forum and The Software & Information Industry Association today announced a pledge to safeguard student privacy. Following are the remarks of Aimee Rogstad Guidera, founder and executive director of Data Quality Campaign, a national nonprofit that advocates for the effective use of education data to improve student achievement:

“We know data won’t be used effectively if there is no trust that they will be safeguarded. I applaud the efforts of the service provider community to outline a clear set of commitments to protecting the privacy and security of our students’ personal information.

“School service provider signatories pledge not to sell student information, not to use student data for behavioral targeting of advertising, and to use data only for authorized education purposes. Education benefits from innovation; the creativity and new tools and resources developed by school service providers are critical to reaching our goal of preparing every child in this country for success. This pledge reinforces their commitment to the laws that guide them and the effective practices that ensure the success of the schools they support.

“When education data is used as a flashlight and not a hammer, parents can make the best education choices for their kids, teachers can tailor instruction and target interventions where needed, and education leaders can decide what resources each school needs. This will ensure every student is on track to success and that scarce education resources are well spent. Without data, we are flying blind.”

Featured

  • Sam Houston State University Completes Athletic Stadium Renovations

    Sam Houston State University in Huntsville, Texas, recently announced the reopening of Elliott T. Bowers Stadium after an extensive renovation project, according to a news release. The university partnered with Stantec and DLR Group for the project’s design.

  • Health & Science Building

    Health & Science Building

    Established in 1999, the Education Design Showcase is a vehicle for showing off innovative — yet practical — solutions in planning, design, architecture, and construction. The College of Western Idaho's Health & Science Building has been recognized with an EDS 2026 Project of Distinction award in the category of New Construction.

  • Planning with Clarity: Using AI to Make Better Campus Decisions, Not Just Better Designs

    Higher education leaders are being asked to make increasingly high-stakes decisions about campus facilities amid greater uncertainty than ever before. Social and economic pressures, shifting enrollment, and evolving learning models compete with growing deferred maintenance needs to strain even the most robust infrastructure budgets.

  • Can AI Help Build Stronger Communities in Student Housing?

    Student housing success is shifting from operational performance to student experience, with belonging now at the center. A recent 2025 report underscores a growing emphasis on student well-being, community, and engagement, signaling that expectations now extend beyond logistics to ensure students feel supported in their living environments. AI is enabling that shift by reducing administrative workload and giving teams more time to focus on meaningful student engagement.