Skip to main content
Add as a preferred source on Google

The Ten Elements Every College Website Should Have

  • 01/05/15

ALLENTOWN, PA — A new whitepaper released by The Kyle David Group aims to help colleges and universities lure top students using the power of their school's website. Ten Elements Every College Website Should Have takes a comprehensive look at the recruiting challenges institutions face when recruiting new students. It teaches admissions staff how to address those issues with a website that engages tech-savvy prospects and seeks to answer their questions about the admissions and enrollment process in a more creative way than before.

“The demographic colleges and universities are trying to reach today have had Internet access their whole life, and many have had cell phones since they were 12 years old,” says Kyle David, founder and CEO of The Kyle David Group. “Engaging them on the web requires a more sophisticated approach that takes into account how this mobile-device friendly group likes to consume information.”

Ten Elements Every College Website Should Have is the first whitepaper in the Higher Ed Web Authority Series sponsored by The Kyle David Group. The other four whitepapers in the free, five-part educational series include:

  • SEO for Colleges and Universities
  • Data Mining in Higher Education: Four Things Every College Should Do to Improve Email Marketing and Bolster Admissions
  • Emerging Trend: Video Interviews and Essays for College Applicants
  • Getting Control of Your College's Web Plan in Five Easy Steps

The Higher Ed Web Authority series is aimed at college marketing, admissions, IT and administrative staff who are responsible for their school's website. Enrollment is free.

About The Kyle David Group, LLC
The Kyle David Group is a high-tech consulting firm headquartered in Lehigh Valley, PA, with a satellite office in Washington, DC. For more than 11 years, they have developed and implemented advanced technology solutions for clients in the commercial, government, healthcare, retail, education and non-profit sectors.

Featured

  • USC Launches Major AI Initiative After $200M Gift

    The University of Southern California in Los Angeles, Calif., recently announced that it has launched a “transformational” new AI initiative thanks to a $200M gift, according to a news release. The project will leverage AI toward breakthroughs and innovations in subjects like the health sciences, business, security, and the arts.

  • Stanford Online Reveals New Immersive Learning Studio

    Stanford Online recently marked its 30th anniversary with the announcement of a new immersive learning studio, according to a university news release. The studio takes advantage of AI-powered and immersive learning technologies to continue delivering personalized and faculty-led education.

  • Higher Ed is Betting on New Buildings While Quietly Undermining Their Campuses — Here’s Why

    In this climate, the owner’s representative has changed from a delivery-focused advisor to a strategic campus partner. Institutions are increasingly relying on owner’s reps not just to manage, cope, schedule, and budget, but also help evaluate whether a project should proceed at all.

  • abstract illustration of school gym

    How the Gymnasium Can Serve as a Model for Learning Space Design

    Multipurpose gyms work because flexibility was built into the brief from the start, not retrofitted later. The same logic applies to academic spaces.