Not Yet Sold: What Employers and Community College Students Think About Online Education

  • 07/08/14

Online education holds the promise to increase access and decrease cost of higher education. Yet many community college students and employers remain skeptical about the value of online learning, according to recent research in a report from Public Agenda (www.publicagenda.org), a nonprofit, nonpartisan organization that helps diverse leaders and citizens navigate divisive, complex issues and work together to find solutions. “Not Yet Sold” raises important questions for the future of online education, even as it quickly becomes part of the higher education mainstream.

While employers and students recognize a niche for online classes, degrees and certificates, for now at least, they do not trust it as much as they do traditional education. Findings from this research, which was supported by The Kresge Foundation, include:

  • The majority of employers (56 percent) prefer a job applicant with a traditional degree from an average school over an applicant with an online degree from a top university (just 17 percent say they’d prefer the latter).
  • At the same time, 80 percent of employers say that online-only degrees and certificates provide opportunities for older students to get valuable college credentials. Half say online degrees help younger, first-time college students get a high-quality education.
  • 61 percent of community college students say online classes require more discipline from students than traditional classes, yet four in ten (42 percent) believe students learn less online.
  • Many community college students currently taking online classes wish they took fewer of them.

Just as online education itself is rapidly changing, we expect student and employer attitudes to shift as well. Still, we need to consider the skepticism of those on the ground, especially if we hope to avoid any unintended consequences.

As key decision makers face this changing landscape, this research provides important insights from some of those on the ground, in order to ensure that online education can better meet the needs of students and society. This research brief is part of a larger project surveying the attitudes of various student and employer groups toward issues in higher education, including online education, for-profit colleges and the needs of nontraditional students.

Download a PDF of the report: http://www.publicagenda.org/pages/not-yet-sold

Featured

  • Tennessee State University Gains Approval for New Engineering Facility

    Tennessee State University in Nashville, Tenn., recently announced that it has received approval from the Tennessee State Building Commission to build a new engineering building on campus, according to a university news release. The 70,000-square-foot, $50-million facility will play home to the university’s engineering programs and the Applied & Industrial Technology program.

  • Texas District Finishes Construction on New Middle School, Admin Building

    The Westwood Independent School District recently held a ribbon-cutting ceremony for the new Westwood Middle School and Administration Building in Palestine, Texas, according to a news release. The campus covers 106,000 square feet and has the capacity for 650 students in grades 6–8, and it will also play home to the district’s staff and administration.

  • North Dakota State University Completes Music School Renovation

    North Dakota State University in Fargo, N.D., recently announced that construction on the Challey School of Music has finished, according to a news release. The university partnered with Foss Architecture & Interiors for design and Kraus-Anderson for construction services, and construction began in July 2024.

  • A university

    Breaking Higher Education's Billion-Dollar Backlog Problem

    Strategic mechanical system design can transform campus maintenance backlogs. Here's how.