Skip to main content
Add as a preferred source on Google

Kimball International Launches Streamlined Customer Experience

  • By Matt Jones
  • 07/07/21

Furnishing solutions company Kimball International has announced a more customer-centric, go-to-market strategy. The strategy launched on July 1 and allows customers access to the company’s full complement of Workplace, Education, and Health brands. The company’s organizational structure has changed from individual selling teams for each brand to a collaborative effort revolving around a broader portfolio of brands and solutions. A single customer service teams allows a streamlined, personalized customer experience.

“In the spirit of putting our customers at the core of all that we do, Kimball International’s new go-to-market strategy for our workplace, health and education markets is focused on the needs of our customers from end-to-end,” said Kourtney Smith, President, Workplace at Kimball International. “It will not only empower and move our selling organization forward; it will also position Kimball International as a multi-branded powerhouse and elevate the customer experience exponentially.”

In addition to personalizing customer service, the Kimball and National showrooms will be consolidated to demonstrate a multi-branded approach in each showroom location. Kimball showrooms in Los Angeles, Chicago, Dallas, Boston, Atlanta, and Washington, D.C., will hold products and solutions from all of the workplace, education and health brands. The process will begin within the next three months and continue during the next year.

“This new strategy provides a holistic approach to serve our customers better through combined sales and service expertise,” said Smith. “Putting it simply, our sales teams will be able to sell across our Kimball, National, Etc., Interwoven and Poppin brands, removing complexity and barriers for our customers, and providing them with simplified access to our incredible portfolio of brands, products and solutions.”

About the Author

Matt Jones is senior editor of Spaces4Learning. He can be reached at [email protected].

Featured

  • College of the Desert Hits Construction Milestone on New Campus

    College of the Desert recently announced that the construction of its new Palm Springs Campus in Palm Springs, Calif., recently reached a major construction milestone, according to a news release. The college is partnering with general contractor C.W. Driver Companies, which recently “topped out” the facility by placing the final beam in its structure.

  • Deferred Maintenance Issues Growing at Universities, Gordian Reports

    U.S. colleges and universities are falling increasingly behind on facilities maintenance and repair, according to Gordian’s 13th annual State of Facilities in Higher Education report. The deferred capital renewal burden has reached $156 per gross square foot, an 8% increase over the previous year.

  • UT System Approves First Funds for New Campus

    The University of Texas System Board of Regents recently approved funds to build the first facility of a new campus in far west Fort Worth, Texas, according to university news. UTA West will serve as a branch of the University of Texas at Arlington and is scheduled to open in fall 2028.

  • Armstrong World Industries Acquires Parallel Architectural Products

    Armstrong World Industries, provider of interior and exterior architectural applications, recently announced that it has acquired the Colorado-based Parallel Architectural Products, according to a news release.