Granite State College Honored with National Award in the 2018 Collegiate Advertising Awards Program

CONCORD, NH – Granite State College was named among the best in the nation in the 2018 Collegiate Advertising Awards program, earning top honors for Special Video Production–Single. Created in partnership with BC Media Productions, this is the third award received for the 2018 “Also Students” marketing campaign.

The Collegiate Advertising Awards (CAA) is an elite program recognizing higher education organizations for excellence in communications, marketing, advertising, and promotions of their schools.

The 2018 CAA program had more than 900 entries from across the U.S. representing a diverse plethora of educational facilities from small community colleges to very large schools and universities. All submissions were reviewed and scored by a national panel of industry experts, with a possibility of 100 total points. Participant’s entries competed against similar-sized organizations in their specific groups and categories.

Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for educational advertising excellence.

Granite State College earned a gold award in its category, placing their video within the top 5 percent in the nation.

Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality, and overall appeal.

“The 2018 ‘Also Students’ video features students and recent graduates. They truly are leaders in their communities and we’re honored to have them serve as representatives of Granite State College,” says Jacqui Lantagne, associate director of Marketing. “Receiving recognition for from CAA for a project that embodies our institution in such a personal way is a special honor, and we all share in the celebration.”

Representing all areas of communications, medias, marketing, advertising, and promotions, the 2018 Collegiate Advertising Awards program contained some of the best advertising projects arguably in the world. The Collegiate Advertising Awards is pleased to recognize the outstanding creative achievements of Granite State College.

A full list of winners is available at the Collegiate Advertising Awards website.

About the Collegiate Advertising Awards
The Collegiate Advertising Awards program is an elite national program created to honor today’s most talented marketing professionals for outstanding excellence in all forms of advertising, marketing, and promotion specific to higher education products and services. The Collegiate Advertising Awards allows your marketing and advertising efforts to compete against similarly sized colleges, universities, and other educational organizations from across the nation. A wide range of categories cover virtually all possible entries from branding, social media, recruiting, and fundraising to multimedia campaigns, educational fairs, blogs, and much more.

Featured

  • Vanderbilt to Partner with ABM for Campus Preservation and Modernization

    Vanderbilt University recently announced that it has selected ABM Performance Solutions for a preservation and modernization project at its New York City campus, according to a news release. ABM will deliver its end-to-end ABM Performance Solutions (APS) model to manage critical operations during renovation and maintenance.

  • Pitzer College

    Designing for Change in Higher Ed Learning Environments

    Higher education will continue to evolve, and learning environments must evolve with it. By prioritizing adaptable infrastructure, thoughtful reuse, strong energy performance, and wellness-centered design, campuses can create spaces that support learning today while remaining flexible for the future.

  • Harvard Announces Replacement Facility for Native American Program

    Harvard University in Cambridge, Mass., recently announced that construction will begin this spring on a new home for its Native American Program, according to university news. The 6,500-square-foot, all-electric building will stand three stories and serve as the central hub for the Harvard University Native American Program (HUNAP).

  • 144-Year-Old High-School Campus Debuts New Academic Facility

    San Diego High School (SDHS) in San Diego, Calif., recently held a ribbon-cutting ceremony for a new student services and classroom building; the project is part of a larger SDHS Whole Site Modernization project that began in 2022.