COVID-19 and Schools

Victory Innovations Adds $10M Incentive to Annual Student Health Campaign

• By Matt Jones
• 04/05/21

Victory Innovations, a provider of surface disinfection solutions, announced that it is expanding its yearly “Keep Kids Healthy” campaign, which launched in 2018. The company will donate electrostatic sprayers to underserved schools, and it will offer more than $10 million in product discounts to help combat the spread of COVID-19 in newly reopened educational environments.

Many K-12 schools around the country are using relief funds from the American Rescue Plan to purchase PPE and cleaning supplies. Victory has announced that it will work directly with school district administrators to provide easy access to their electrostatic spraying solutions, which can be used in school areas like classrooms, gyms, cafeterias, buses, and more.

The “Keep Kids Healthy” campaign was originally founded to curb the spread of the flu. During the coronavirus pandemic, the goal of sanitizing and disinfecting schools has become even more crucial. Since the campaign started, more than 2,000 schools have worked with Victory to help introduce infection prevention methods in schools. The campaign usually entails product giveaways, discounts, and partnerships with trade groups like the International Sanitary Supply Association (ISSA) and the Global Biorisk Advisory Council (GBAC).

“We are building on what we started years ago to reach schools around the country at a critical time,” said Victory Innovations CEO Chris Gurreri. “Now more than ever, schools are faced with making the best decisions to recover their academic momentum. Partnering with institutions to prevent the spread of germs is why Keep Kids Healthy has been so successful and is now able to give back even more. Together with our distributors, we are thrilled to announce an additional $10 million in assistance to help schools protect the health of their students and staff.”

Victory’s cordless electrostatic sprayers positively charge the liquid being sprayed, so that “particles are attracted to negatively charged and neutral surfaces like a magnet,” a press release explains. A professional cordless electrostatic handheld sprayer can cover up to 2,800 square feet with a single tank of cleaning fluid. The professional cordless electrostatic backpack sprayer can coat up to 23,000 square feet per tank.