Skip to main content
Add as a preferred source on Google

Bitec Announces Merger with Viking Products Group

  • By Matt Jones
  • 12/07/23

Roofing contractor Bitec recently announced that it will merge with Viking Products Group to expand the organizational efficiencies and sales distributions of both organizations, according to a news release. Roofing contractor and distributor customers will gain access to a wide array of roofing materials with benefits like recycled materials and a design allowing for ease of installation.

The news release reports that Viking will reorganize and consolidate its warehouse, service, and support organizations under the guidance of Bitec’s leadership. Viking was founded as Commercial Innovations, Inc., in 1996 and rebranded to its current name in 2018.

“The whole will be even stronger than the sum of its parts,” said Joel Shealey, Bitec Vice President who will assume the role of Bitec President in January 2024. “We are two sales organizations serving the same markets. Aside from the obvious advantage of becoming more efficient at serving our customers, this merger will expand Bitec’s sales reach and give our customers access to some leading-edge products, including GreenSlope single-component polyurethane primer/adhesive for water ponding repair, sustainable Leadax® Armored Flashing, and StrongHold single-ply membranes, which are available in both KEE and PVC formulations.”

Bitec will retain the Viking brand and acquire all Viking products and intellectual property, according to Viking President Brett Wygal. “We’ve been talking to our sales reps, and they are really excited about this next step in our growth,” said Wygal. “Our customers will benefit from a deeper offering of modified bitumen options and the great support a more mature organization can provide.“

The merger is expected to be completed by the first quarter of 2024, the news release reports.

About the Author

Matt Jones is senior editor of Spaces4Learning. He can be reached at [email protected].

Featured

  • FGCU Breaks Ground on New Health Sciences Building

    Florida Gulf Coast University (FGCU) has launched construction on a major new academic facility that leaders say will reshape healthcare education in Southwest Florida for decades to come, according to university news.

  • Planning with Clarity: Using AI to Make Better Campus Decisions, Not Just Better Designs

    Higher education leaders are being asked to make increasingly high-stakes decisions about campus facilities amid greater uncertainty than ever before. Social and economic pressures, shifting enrollment, and evolving learning models compete with growing deferred maintenance needs to strain even the most robust infrastructure budgets.

  • University of Kansas Breaks Ground on Entrepreneurship Hub

    The University of Kansas in Lawrence, Kan., recently held a groundbreaking ceremony for the new KU Entrepreneurship Hub, according to university news. The Hub is part of the university’s School of Business and will include spaces for experiential learning and programming.

  • Universities Continue to Launch Multimillion-Dollar Campus Transformations

    What makes the current wave of campus development especially noteworthy is its emphasis on multi-use functionality and community integration. Institutions are no longer investing solely in academic or athletic facilities in isolation. Instead, they are creating destinations that blend recreation, health, housing, and event-driven economic activity.