Add as a preferred source on Google

SIIA Releases First Behind the Data Report on the U.S. PreK-12 Testing and Assessment Market

  • 11/25/14

Report Shows Sales in Testing and Assessment Category at $2.5 Billion

Washington, D.C. – The Education Division of the Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industries, today released the first report in a new series of Behind the Data publications. This report is an extension of SIIA’s annual vendor survey reports on the PreK-12 U.S. Education Technology Market, which contain vital data for companies and the education community at large.

Testing and assessment sales have experienced such significant growth that it is now the largest single category of educational technology sales – defined as software, digital content, and related digital services – reported by vendors responding to the SIIA annual U.S. Education Technology Market: PreK-12 survey. Sales in this category have increased a dramatic 57 percent over the last three years of the survey. For the 2012-2013 school year, sales in the testing and assessment category represented almost $2.5 billion.

“In looking carefully at the data for SIIA’s annual report, we saw the growth of testing and assessment as a trend that prompted further questions about the reasons for this growth, and the need for this report,” said Dr. John Richards, president of Consulting Services for Education (CS4Ed). “We’re pleased that 20 companies provided the further information to us."

Participants almost universally identified four key factors affecting the recent growth of the digital testing and assessment market segment:

  1. The Common Core State Standards are Changing Curricula
  2. The Rollout of Common Core Assessments is Galvanizing Activity
  3. There is Widespread Demand for More and Better Formative Assessments
  4. Testing and Assessment is Leading the Transition from Print to Digital

“We view the growth of the PreK-12 testing and assessment market segment over the last several years even more remarkable, given that it has occurred in difficult economic times during an overall PreK-12 budget and spending decline,” said Karen Billings, vice president of the SIIA Education Division.

To access the Executive Summary of the report go to www.siia.net.

Featured

  • New City School

    Turning Crisis into Opportunity: Transforming New City School

    When New City School in St. Louis suffered catastrophic flood damage in July 2022, the event could have marked a serious setback for the 100-year-old institution. Instead, it became a forward-looking opportunity.

  • University of Kentucky Receives $150M Gift Toward New Arts District

    The University of Kentucky’s Board of Trustees recently received a $150-million gift from The Bill Gatton Foundation, according to a university news release, to build a new arts district on the campus in Lexington, Ky. The new district will feature a new College of Fine Arts building and a multi-hundred-seat theater, among other amenities.

  • Malibu High School Campus Completes $102M Phase 1 of Construction

    Malibu High School in Malibu, Calif., recently announced that it has completed phase 1 of construction for its new campus, a news release reports. The first phase consisted of developing and modernizing the site of a former elementary school into a new, 70,000-square-foot, two-story facility.

  • Illinois District Boosts Security at High-School Stadium

    Richmond-Burton Community High School in Richmond, Ill., recently announced that it has completed the redesigned entrance to its high school stadium with a new focus on school security and community engagement, according to a news release. The district partnered with Wold Architects and Engineers on the project as part of District #157’s year-long facilities master plan.

Digital Edition