Johnson & Wales University Wins Six UPCEA Marketing Awards

KANSAS CITY, KS – As prospective students’ search habits evolve and competition increases in higher education, creative messaging and marketing tactics are more important than ever. Each year, the University Professional & Continuing Education Association (UPCEA) recognizes members’ marketing practices and promotional pieces in the fields of professional, continuing and online education with the UPCEA Marketing Awards.

Johnson & Wales University (JWU), received six awards for its creative pieces, produced in partnership with Keypath Education, beating out hundreds of submissions:

  • Gold winner in the Most Improved category for “Online.jwu.edu
  • Silver winner in the Broadcast Advertising Campaign category for “JWU Online: TV Commercial”
  • Silver winner in the Streaming/On-demand Content category for “Online Orientation”
  • Silver winner in the Streaming/On-demand category for “JWU Online Day-in-the-Life Videos”
  • Bronze winner in the Miscellaneous Print Pieces category for “To Tip or Not to Tip Infographic”
  • Bronze winner in the Postcard category for “Where Will You Go with JWU?”

Members celebrated the awards recipients during the 25th Annual UPCEA Marketing and Enrollment Management Seminar in West Palm Beach, Florida, from Nov. 8-10.

Johnson & Wales University partners with Keypath Education, a full-service partner for higher education institutions worldwide, for all marketing services. Founded in 1914, JWU is a private, nonprofit institution with locations in Providence, RI; Miami, FL; Denver, CO; and Charlotte, NC; and is one of U.S. News & World Report’s Best Colleges in Regional Universities North.

“Our goal is to reach the right prospective students for our institution,” says Joshua McCarthy, JWU’s director of online marketing and financial operations. “The winning pieces help us show what it’s like to be a student at Johnson & Wales University, providing guidance to prospective and new students as they begin the next step of their educational journey. It’s an honor to have been selected by UPCEA amidst the many high-quality member submissions.”

About Keypath Education
Keypath Education partners with higher education institutions worldwide to launch online programs, grow enrollment, improve learning and connect education to careers through a proprietary technology suite. The company has helped more than 4,000 higher education institutions better serve students and graduates, resulting in a strong reputation for its educational mission and quality in the U.S., Canada, the U.K. and Australia. Since its beginning more than 25 years ago, Keypath Education has been dedicated to changing lives through education. Visit keypathedu.com to learn more.

Featured

  • i-PRO, NovoTrax Partner for New School Emergency Response Solution

    i-PRO Americas, Inc., which manufactures edge computing cameras, recently announced a partnership with NovoTrax, provider of end-to-end life safety and mass notification solutions, to address gaps in emergency response workflows at K–12 schools, according to a news release.

  • K–12 Safety Trends Report Reveals Reliance on Training, Technology

    Wearable safety technology provider CENTEGIX recently released its 2025 School Safety Trends Report, according to a news release. The report is based on more than 265,000 incidents during the 2024–25 school year as reported through the CENTEGIX Safety Platform, used by more than 800 school districts across the U.S.

  • Elevating Campus Maintenance: How Power Wash Drones are Transforming Educational Facilities

    As today’s campuses grow larger and more architecturally complex, keeping exteriors clean, safe, and inviting has never been tougher. Facilities leaders are under constant pressure to stretch budgets, meet safety standards, and support sustainability goals—all while tackling the stubborn challenge of exterior cleaning.

  • University of Southern Mississippi Starts Construction on Oyster Hatchery

    The University of Southern Mississippi (USM) recently announced that construction has begun on a new oyster hatchery at its Gulf Coast Research Laboratory (GCRL) Thad Cochran Marine Aquaculture Center (TCMAC) Cedar Point campus in Ocean Springs, Miss., according to a news release.

Digital Edition