World Floor Covering Association, Magnetic Building Solutions Launch New Underlayment System

  • 01/08/18

Dalton, Ga. – World Floor Covering Association (WFCA) has announced the launch of MagneBuild by Magnetic Building Solutions (MBS), an LLC partially owned by the WFCA. MagneBuild is a revolutionary new underlayment system utilizing magnetic technology as the foundation for all types of floors. It will make its debut at TISE 2018.

The new MBS technology works across all flooring categories from carpet to hardwood to stone. To install flooring with this product, MagneBuild simply needs to be “rolled out” over any smooth, clean and dry subfloor. It alleviates many installation issues, eliminating the need to bond flooring. It can also be used at any stage in the construction process.

“The ground breaking ‘roll and go’ attributes of MagneBuild are made possible by the combination of two proprietary layers,” said Scott Humphrey, CEO, WFCA. “The magnetic base layer is applied to the subfloor, then topped with the receptive layer consisting of the actual flooring.” That surface layer—carpet, stone, or tile—adheres to the magnetic base by virtue of the proprietary MBS technology.

The magnetic subfloor also acts as a sound barrier, and even offers crack isolation protection for ceramic floors. Once the subfloor is installed end-users can easily change from an LVT to a ceramic tile to a carpet tile and back again effortlessly with no floor prep time.

Aside from the ease of use, interchangeability and aesthetic flexibility associated with the MagneBuild system, the new product provides quantified savings. “This key selling feature translates to less down-time for contractors, builders and other businesses,” Humphrey said. He explained MBS products are ideally suited for commercial settings where timing is a critical factor.

The new MBS technology utilizes recycled materials and is entirely environmentally friendly, with no VOC emissions at any stage of the process. End users can even easily roll-up and take their flooring with them if they chose when they move.

For more information, visit magneticbuildingsolutions.com.

Featured

  • Spaces4Learning Launches 2025 New Product Awards

    Spaces4Learning is now accepting entries for the 2025 New Product Awards! The program’s goal is to honor the outstanding product development achievements of manufacturers and suppliers whose products and services are particularly noteworthy in helping to improve K–12 and Higher Education learning environments.

  • Minnesota District Partners with Kraus-Anderson on Four Construction Projects

    Stillwater Area Schools in Lake Elmo, Minn., recently announced a partnership with Kraus-Anderson for construction projects at four schools in the district, according to a news release. The projects’ funding comes from a $175-million referendum passed in November 2023.

  • University of Kentucky Stormwater Harvesting System Receives Award

    The Utilities and Energy Management team from the University of Kentucky recently received a Grand Award at the 2025 Engineering Excellence Awards, according to a university news release. The award from the American Council of Engineering Companies of Kentucky was for the university’s Central Utility Plant (CUP) Stormwater Harvesting System, which activated in fall 2023.

  • K12 Tutoring Earns Every Student Succeeds Act Level II Validation

    Personalized online tutoring service K12 Tutoring recently announced that it has received Level II validation underneath the Every Student Succeeds Act (ESSA), according to a news release. The independently validated study provides evidence of K12 Tutoring’s role in creating positive student outcomes through effective academic intervention and research-based solutions.

Digital Edition