Skip to main content
Add as a preferred source on Google

Kimball International Launches Streamlined Customer Experience

  • By Matt Jones
  • 07/07/21

Furnishing solutions company Kimball International has announced a more customer-centric, go-to-market strategy. The strategy launched on July 1 and allows customers access to the company’s full complement of Workplace, Education, and Health brands. The company’s organizational structure has changed from individual selling teams for each brand to a collaborative effort revolving around a broader portfolio of brands and solutions. A single customer service teams allows a streamlined, personalized customer experience.

“In the spirit of putting our customers at the core of all that we do, Kimball International’s new go-to-market strategy for our workplace, health and education markets is focused on the needs of our customers from end-to-end,” said Kourtney Smith, President, Workplace at Kimball International. “It will not only empower and move our selling organization forward; it will also position Kimball International as a multi-branded powerhouse and elevate the customer experience exponentially.”

In addition to personalizing customer service, the Kimball and National showrooms will be consolidated to demonstrate a multi-branded approach in each showroom location. Kimball showrooms in Los Angeles, Chicago, Dallas, Boston, Atlanta, and Washington, D.C., will hold products and solutions from all of the workplace, education and health brands. The process will begin within the next three months and continue during the next year.

“This new strategy provides a holistic approach to serve our customers better through combined sales and service expertise,” said Smith. “Putting it simply, our sales teams will be able to sell across our Kimball, National, Etc., Interwoven and Poppin brands, removing complexity and barriers for our customers, and providing them with simplified access to our incredible portfolio of brands, products and solutions.”

About the Author

Matt Jones is senior editor of Spaces4Learning. He can be reached at [email protected].

Featured

  • Nashville Elementary School Receives LEED Gold Certification

    Goodlettsville Elementary School, part of Metro Nashville Public Schools in Nashville, Tenn., recently achieved LEED Gold Certification from the U.S. Green Building Council (USGBC), according to a news release. The 81,750-square-foot school opened in 2023 and was designed by Goodwyn Mills Cawood (GMC).

  • Building Beyond Simulation: Creating Immersive Ecosystems for Healthcare Education

    Health sciences education is one of the fastest-growing facility types in colleges and universities. The demand for medical, nursing, and allied health professionals is driving the creation and renovation of medical simulation training facilities that provide students with real-world experience through advanced simulation-based learning.

  • Planning with Clarity: Using AI to Make Better Campus Decisions, Not Just Better Designs

    Higher education leaders are being asked to make increasingly high-stakes decisions about campus facilities amid greater uncertainty than ever before. Social and economic pressures, shifting enrollment, and evolving learning models compete with growing deferred maintenance needs to strain even the most robust infrastructure budgets.

  • University of Pennsylvania Releases Design of Future Physical Sciences Building

    The University of Pennsylvania (Penn) in Philadelphia, Penn., recently released renderings of an upcoming 350,000-square-foot Physical Sciences Building, according to news release. The facility was designed by CO Architects and will unite the university’s departments of Physics and Astronomy, Mathematics, and Earth and Environmental Science.