Skip to main content
Add as a preferred source on Google

Kimball International Launches Streamlined Customer Experience

  • By Matt Jones
  • 07/07/21

Furnishing solutions company Kimball International has announced a more customer-centric, go-to-market strategy. The strategy launched on July 1 and allows customers access to the company’s full complement of Workplace, Education, and Health brands. The company’s organizational structure has changed from individual selling teams for each brand to a collaborative effort revolving around a broader portfolio of brands and solutions. A single customer service teams allows a streamlined, personalized customer experience.

“In the spirit of putting our customers at the core of all that we do, Kimball International’s new go-to-market strategy for our workplace, health and education markets is focused on the needs of our customers from end-to-end,” said Kourtney Smith, President, Workplace at Kimball International. “It will not only empower and move our selling organization forward; it will also position Kimball International as a multi-branded powerhouse and elevate the customer experience exponentially.”

In addition to personalizing customer service, the Kimball and National showrooms will be consolidated to demonstrate a multi-branded approach in each showroom location. Kimball showrooms in Los Angeles, Chicago, Dallas, Boston, Atlanta, and Washington, D.C., will hold products and solutions from all of the workplace, education and health brands. The process will begin within the next three months and continue during the next year.

“This new strategy provides a holistic approach to serve our customers better through combined sales and service expertise,” said Smith. “Putting it simply, our sales teams will be able to sell across our Kimball, National, Etc., Interwoven and Poppin brands, removing complexity and barriers for our customers, and providing them with simplified access to our incredible portfolio of brands, products and solutions.”

About the Author

Matt Jones is senior editor of Spaces4Learning. He can be reached at [email protected].

Featured

  • Campus Safety Requires Using Every Resource Available

    Across the U.S., school and campus leaders are facing a security landscape that has changed dramatically over the past decade. Incidents on school property have increased in recent years, with several consecutive years setting record totals. According to analysis of data by CNN, dozens of shootings now occur on school grounds annually across K-12 and higher education environments.

  • Secret to Efficient, On-Time School Infrastructure & Modernization Projects is All in the Preparation

    Warmer weather and longer days make summer the ideal time for construction and modernization projects at educational facilities. School boards and construction firms must coordinate effectively to ensure that these projects do not extend even a single day into the school year and impede classroom operation.

  • Planning with Clarity: Using AI to Make Better Campus Decisions, Not Just Better Designs

    Higher education leaders are being asked to make increasingly high-stakes decisions about campus facilities amid greater uncertainty than ever before. Social and economic pressures, shifting enrollment, and evolving learning models compete with growing deferred maintenance needs to strain even the most robust infrastructure budgets.

  • Big Horn Academy

    Big Horn Academy

    Established in 1999, the Education Design Showcase is a vehicle for showing off innovative — yet practical — solutions in planning, design, architecture, and construction. Big Horn Academy has been recognized with an EDS 2026 Project of Distinction award in the category of New Construction.